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motown assembly line process

Berry Gordy will probably be one of them.". Reflecting the automotive industry practices of the company's Detroit birthplace, Gordy established Motown's entire creative process as an "assembly line" in which all of their employees (songwriters, artists, producers, musicians, arrangers, etc.) "When I look back at these years from 1965 to 1968, it seems we could do no wrong," Gordy wrote. hitType: 'event', The Rise and Fall of the Motown Sound writes that "Black popular music was the industry's bastard child and mother lode" in the late Fifties and early Sixties. It's a chance to witness how musical history was made. }); Companies choose manufacturing processes -- such as job order, batch process, assembly line and continuous process -- based in part on the level of product individualization allowed. It's little more than a crumbling ruin now, a decrepit collection of brick buildings in one of the poorest neighborhoods in Motown, but the old Highland Park assembly plant was once the site of. In 1972, Gordy uprooted his empire and moved it to Los Angeles, where he released two films starring Diana Ross -- "Mahogany" and the Billie Holiday biopic "Lady Sings the Blues. (Tina Turner has heeded this advice and to this day always records in the highest pitch possible.). Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet. Modeling expert Maxine Powell taught the proper way to walk, talk, and dress as successful youngdebutantes and debonair gentleman. in Detroit. Get instant access to exclusive stock lists, expert market analysis and powerful tools with 2 months of IBD Digital for only $20! As much of the work as possible was done in-house. eventAction: 'load' The student is expected to: Identify relationships of concepts to other academic disciplines such as the relations between music and mathematics, literature, history, and the sciences. Henry Ford assembly line did just that it had a movement element that allowed the car to be pulled down the line (rope to start) and in stages of production step by step through the manufacturing process. Its first such No. During this decade, golden years for the organization, Motowns roster included Smokey Robinson and the Miracles, the Supremes, Martha and the Vandellas, the Marvelettes, Marvin Gaye, Stevie Wonder, and the Jackson Five. Interpret a range of media, including songs, images, and text to develop and demonstrate an understanding of a period of time. The first 200 singles chart the transformation of a small, independent label into a world-beater. The model that defined production at Motown Records, and how it was influenced by factory assembly lines The cultural and economic conditions in Detroit, Michigan, and surrounding areas in the 1960s The contributions of Motown to the popular music of the 1960s Be able to (skills): Gordy is seen laughing off allegations of ties to the mafia, as well as the backlash he received from black power activists. What kind of training might they need to deal with the press and public appearances (interviews, television appearances, etc.)? eventAction: 'click_adunit' How was Motown Records based on a factory model? At the time, radio airplay was segregated, and black artists were managed and published and released by an overwhelmingly white record industry. Assembly line is a process in manufacturing for production of goods where smaller products are assembled at different steps in a sequence to produce the final product. "There was a pleasing simplicity to how everyone did the same thing over and over again.". It worked: The resulting hit by the Miracles became Motown's first million-dollar selling record and an early sign of the musical revolution Gordy was about to launch. In the . Then theyd vote if the song got an A+ it would get released, anything else and it went in the vault. All music is a product of time and place. The . Gordy founded Motown Records in 1959. "I Want You Back" was released in October, 1969, and it topped the chart the following January. It had its own in-house songwriters, backing musicians, recording studios, producers, and everything else you'd need to cut a record. He'd been drinking? Gaye was Motown's sexy crooner, but he wanted to record a protest album. ga('ads.send', { Overcame: Racial prejudice in music industry. 5. According to Weinger, he suffered from real stage fright and liked to have a drink or a spliff before performing. "There was a consistency there, and something of a sound," White says. }); Showtime's latest documentary 'Hitsville: The Making of Motown' begins with a rare audio clip featuring founder Berry Gordy as he leads one of the record label's signature quality-control meetings. The first automated assembly line was introduced by Henry Ford in 1913 in his Highland Park plant. Some things that they might touch on in discussion: Imagine that you are a young singer coming to work for Motown for the first time. What attitudes, sayings, or philosophies did he or she have? (In fact, Gordy himself had worked in a Ford assembly plant during the 1950s.) Gordy realized that you can't simply cut a record and hope it's a hityou have to guarantee it. These goods are often made in factories that utilize assembly lines. The string of albums Wonder released from 1972 to 1976Music of My Mind, Talking Book, Innervisions, Fulfillingness' First Finale, and Songs In the Key of Lifeare works of unparalleled virtuosity. "I believe I brought class to Motown," Powell said in a later interview. Your numbers would increase dramatically with an assembly team from China. Revolutionized popular music by mainstreaming black music with Motown Records. These cookies track visitors across websites and collect information to provide customized ads. "Anyone is pretty reluctant to sort of change the formula, right? The Guardian Extra event I attended was called The Record Producer's Motown Experience The Secrets of the Classics and was presented by record producer Steve Levine, Radio 2's Richard Allinson and Harry Weinger, vice president of A&R at Universal Music Enterprises and manager of the Tamla Motown catalogue. Resources. This was called "comping the vocals", and was better than simply pressing the record button in the middle of the track to re-record a certain bit ("punching in"), as once was the norm. "People were already listening. He took those methods into the studio, and redefined. The original Motown songs were recorded on a shoestring in a few hours. "Those slow-moving car frames were the loveliest sight Id ever seen," he wrote in his autobiography To Be Loved. eventAction: 'click_image_ads' And thus emerged the idea of not just the artist as a replicable product, but the actual records, too. The assembly line, however, does have its disadvantages. Have students briefly introduce their persona to the rest of their group. (AP), Berry Gordy Jr. was bothered by one nagging thought as he paced his humble Motown Records office late one night in 1961. window.adsContainer = {"position2":{"code":"Article_Mobile_Above_Next_Rel","max_width":300,"max_height":250},"position3":{"code":"Article_Mobile_300x250_ATF_Rel","max_width":300,"max_height":250},"position4":{"code":"Article_Mobile_Middle_Rel","max_width":300,"max_height":250},"position5":{"code":"Article_Mobile_Middle1_Rel","max_width":300,"max_height":250},"position6":{"code":"Article_Mobile_Middle2_Rel","max_width":300,"max_height":250},"position7":{"code":"Article_Mobile_Middle3_Rel","max_width":300,"max_height":250},"position8":{"code":"Article_Mobile_Middle4_Rel","max_width":300,"max_height":250},"position9":{"code":"Article_Mobile_Middle5_Rel","max_width":320,"max_height":250},"position10":{"code":"Article_Mobile_Middle6_Rel","max_width":320,"max_height":250},"position11":{"code":"Article_Mobile_Middle7_Rel","max_width":320,"max_height":250},"position12":{"code":"Article_Mobile_Middle8_Rel","max_width":320,"max_height":250},"position13":{"code":"Article_Mobile_Middle9_Rel","max_width":320,"max_height":250},"position14":{"code":"Article_Mobile_Middle10_Rel","max_width":320,"max_height":250},"position15":{"code":"Article_Mobile_Middle11_Rel","max_width":320,"max_height":250},"position16":{"code":"Article_Mobile_Middle12_Rel","max_width":320,"max_height":250}} Notice: Information contained herein is not and should not be construed as an offer, solicitation, or recommendation to buy or sell securities. Notably, Mary Wells had three Top-10 Pop hits in a row, all written and produced by Smokey Robinson. This cookie is set by GDPR Cookie Consent plugin. "Ain't No Mountain High Enough," "My Girl," "Dancing In The Streets," and "You Can't Hurry Love," are just a few memorable classics off Motown's priceless roster. Which was NOT part of the Motown process: finishing school assembly line production spontaneous session environment choreography. With a Ford assembly line in mind, Gordy built each hit from conception to concert stage. This wasn't a problem with Marvin Gaye. "I learned it so fast I could jump into each car as it arrived, do my job, get out and have time to spare," he wrote. It featured a large inventory of jazz records at a time when music fans were more interested in rhythm and blues and rock 'n'roll. It sounded much like the reaction of someone with a hangover. He had a drive and personality that was unique," George Mason University history professor Suzanne Smith, author of "Dancing in the Street," told IBD. 'Hitsville: The Making of Motown' highlights Berry Gordy's pathbreaking 'assembly line' approach to making musical history. Porsche 996 Classic Club Coupe Goes to Auction, Two JGR Crew Members Suspended for Loose Wheel, Tom Brady Is Part of Jota's Privateer Porsche 963, Coolest Cars of the last 50 Years: The 1960s, Sports Cars That Make Great Daily Drivers in 2023, The Stars of "The Fast & The Furious", Then & Now, Peek Inside the Coolest Sci-Fi Movie Cars, What It's Like to Be a Mechanic in the Daytona 500, The Most Luxurious Cars You Can Buy in 2023, Five Bad Habits That Will Destroy Your DCT, How Detroit Assembly Lines Changed Music Forever. 1. With a Ford assembly line in mind, Gordy built each hit from conception to concert stage. Never before or since has the pop world been given so much genius in such a short span. What do you think the challenges were for African-American artists who wanted to appeal to white listeners in the late 1950s and early 1960s? These professionals would ensure that you receive mass amounts of your product as soon as possible. This week I'm diving into how the record label works based on the documen. Levine tells me that they won't turn the event into a radio show as the risk of illegal sampling of the individual vocals and instruments is too great. An assembly line is a form of mass production where components are added in a specific, efficient order to create a finished product at the end of a line. What advantages could this approach provide to a record company? Is AI the Answer? Launched in 1959 under the name Tamla Records in Detroit, Michigan, the burgeoning label officially changed its name to Motown Records and produced some of the greatest soul music artists for the. Why did Berry Gordy move Motown Records to Los Angeles? Gordy founded Motown Records in 1959. Around this time, Gordy had set up what he called Quality Control, inspired by what he saw at the Lincoln-Mercury plant. Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. "I realized that all people were the same -- black, white, men, women," Gordy frequently says. Meanwhile, the timing couldn't have been more perfect for a record label with a pool of predominantly African American talent. Notifications can be turned off anytime from browser settings. Gordy was an aspiring songwriter at the time, but with a young family to support, he did what so many musicians have to do, and took a day job. 2. How are they dressed? Main genre: Soul / Funk / Disco. Does their performance seem planned out or spontaneous? It seemed boastful at first, but by the mid Sixties, it was proven not to be understatement. The student relates music to history, culture, and the world. Motown kept studios there, but the move did permanent damage to the intimacy that once defined the company. Yet the new beat that Gordy created in the early 1960s remains a musical staple in America, as timeless as the best music of Rogers and Hammerstein, Frank Sinatra and the Beatles. Then they'd vote if the song got an A+ it would get released, anything else and it went in the vault. Citizenship: The student understands efforts to expand the democratic process. There are two things people think of when people say "Detroit!" cars and Motown. Having said that, Motown's ethos is as American as it gets. These cookies ensure basic functionalities and security features of the website, anonymously. (In fact, Gordy himself had worked in a Ford assembly plant during the 1950s.) As one nears the end of the documentary, Motown is shown to be entering the 1970s encountering a rapidly morphing society and a burst of new avenues in music. eventAction: 'render' I came away from the event thinking that, maybe, the technical (and time) limitations that existed back then ultimately made the recordings better. "They would be the last stars I would develop with the same intensity and emotional investment as I had with the earlier Motown artists. Berry Gordy Jr. began working at a Lincoln-Mercury plant in 1955. Prior to using an assembly line, a Model T required 728 hours to assemble. *Real-time prices by Nasdaq Last Sale. But opting out of some of these cookies may affect your browsing experience. I felt so fortunate to have had the chance to listen to the building blocks of those tracks through professional speakers, and to learn how they came together. (Think about production as well as promotion.). According to Robinson, what has made the music of Motown so lasting? The next year, Motown made another important hireThe Jackson 5. Gordy initially refused to release it because of its political lyrics which focused on the civil rights movement and the Vietnam War. Gordy founded Motown Records in 1959. 2 Why did Berry Gordy move Motown Records to Los Angeles? Founded in 1959 by former auto-worker and songwriter Berry Gordy, Jr. in Detroit, Michigan, Motown Records would become the most successful black-owned record label in history. eventAction: 'click_ads' Still, Norman Whitfield helped fill the vacuum, and Motown released a number of hit records in '68, notably "I Heard It Through the Grapevine." Motown Records Is one of the most Iconic record labels ever if not the most iconic! What steps will be involved in making a record, and who will oversee this? "The artists were a means to an end, in a way," White says. He tried many careersboxing, record store ownership, assembly line worker and a tour in the U. S. Army during the Korean Waruntil he found a niche in the world of entertainment. The assembly-line process enabled Ford to produce cars more quickly, and at more affordable rates. For all of its success, the company had humble beginnings. ConnecticutDelewareHawaiiIllinoisNew JerseyNew MexicoNew YorkOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTexasVermontWashingtonWisconsinWyoming, New Jersey State Learning Standards for English Language Arts: Reading, New Jersey State Learning Standards for English Language Arts: Writing, New Jersey State Learning Standards for English Language Arts: Speaking and Listening, New Jersey State Learning Standards for English Language Arts: Language, New York State Next Generation English Language Arts Learning Standards Reading Anchor Standards, NYS Next Generation 6-12 Literacy Standards in History/Social Studies, Science, and Technical Subjects Literacy 6-12 Anchor Standards for Reading, Literacy 6-12 Anchor Standards for Writing. What did they teach you to do? if(document.querySelector("#ads")){ Even Simon Cowell could learn a thing or two about creating a hit factory that stands the test of time. The Motown Museum Gordy didn't like the record, but Billie Jean Brown and Barney Ales decided to release it anyway. BREAKING: Salesforce Soars Late, Tesla Doesn't Unveil New EV, Berry Gordy assembled a stable of stars in the 1960s that could fill a wing of the Rock and Roll Hall of Fame. "My own dream for a hit factory was quickly taking form, a concept that had been shaped by principles I had learned on the Lincoln-Mercury assembly line," Gordy wrote. In most cases, a manufacturing assembly. Assembly lines are the most commonly used method in the mass . History of the Assembly Line. His baritone sax solos feature on the breakthrough hits of Martha and the Vandellas ("Heat Wave", 1963), and The Supremes ("Where Did Our Love Go", 1964). Yet while the work of assembling an automobile was now simplified, workers began to leave Ford Motor Company to work for their competitors. At the peak of the civil rights movement earlier in the decade, it also stood as a powerful example of black empowerment and advancement. Other times, the influence is a bit more explicit. All rights reserved. The curriculum covered public speaking, posture, walking, stage presence, etiquette and personal grooming. In the Name of Love," "Heat Wave," "Dancing in the Street," "The Tracks of My Tears," "Where Did Our Love Go," "My Guy," "Baby Love," "Reach Out I'll Be There," "I Can't Help Myself," "Get Ready.". 1. 4.7. The History of the Assembly Line. The assembly line manufacturing (or production line) is a production process applied in the industrial production of bulk goods. Furthermore, groups of talented singers were paired with these writers and producers before being groomed in dancing and etiquette. In the 90s, Sweden hosted the Cheiron pop factory, churning out hits for everyone from Britney and the Backstreet Boys to Robyn and Cline Dion, and launching the careers of songwriters such as Max Martin and Jrgen Elofsson. Create a place where a kid off the street could walk in one door an unknown, go through a process, and come out another door a star.". And due to the Motown assembly line production values, the music was basically mass produced during the early '60s, so there wasn't a huge difference at that time. Upon completion of this lesson, students will: 1. The new manufacturing process increased . Undaunted, Gordy worked around the clock, creating a contagious new beat -- a fusion of black rhythm and blues, and soul and pop music. Although 'Hitsville' is a rather positive take on the label's journey, it does address a handful of stock missteps and controversy faced by its bosses. Handout - Cholly Atkins And so we end up with tracks that are technically "perfect" but lack the soul, groove and magic of Motown recordings that were made in a couple of hours, in a converted garage, 50 years ago, and are still played all over the world. It was shot while 1965 Ford Mustang's were getting built on the assembly line. The well-tuned factory that pumped out so many great and memorable songs we all know and love was somewhat inspired by the automobile production process. It was the worst I ever heard," Ales recalled Gordy saying afterwards, but "What's Going On" hit number two on the pop chart, and Gaye quickly got back to the studio to finish the landmark album of the same name. Gordy made millions, and so did some of his singers and musicians. The flashpoint of the 60s culture -- the civil rights movement -- the introduction of rock n' roll, and a home in the highly segregated city of Detroit, made Motown's rather honest numbers resonate with its audiences. Volkswagen Tiguan Manufacturing Volkswagen TIGUAN: Manufacturing tour {step by step} - Assembly line process Ben's Factory 75.2K subscribers Subscribe 3K 612K views 1 year ago. } What might be difficult or challenging for the group? "Before long that extra time was devoted to singing and writing songs." San Francisco had its "Summer of Love" in 1967, and Detroit was home to what's considered one of the deadliest and most destructive riots in American history. "Blues artists have also talked about this. The work paid reasonably well$86.40 a weekand by Gordy's account, was fairly easy. In the process, Gordy was to make Motown the largest black-owned business in America. ga('ads.send', { It's hard to imagine Gordy agreeing to such a deal, but many of Motown's biggest stars were leaving for other labels, and Wonder wanted to stay loyal to the people who first gave him a shot. }); It was something Gordy was reluctant to accept, but he eventually came to terms with it. Describe ways in which contemporary issues influence creative expression. The rhythm of the machines created a beat; they would create songs in their head to the beat.". Gordy was a businessman, though, and if he thought political consciousness could be successfully monetized, he'd allow it. . The store went broke in 1956, forcing Berry to take a job at a Lincoln-Mercury plant -- at the same time he was trying his hand at songwriting. Holland-Dozier-Holland produced tons of hits for The Supremes, The Four Tops, The Isley Brothers, and more. However, you may visit "Cookie Settings" to provide a controlled consent. Gordy had a complicated relationship with the civil rights movement. Often they'd try out the same song with different singers and arrangements. Why is it there? Which did NOT influence Bob Dylan's early . Why or why not? First of all, they only had three tracks at their disposal. }) pg.acq.push(function() { ), As the house band, the Funk Brothers, were paid by the day, the aim was to record as many songs in a day as possible. 3 What was quality control for Motown Records? By the summer of 1972, Berry Gordy moved the entire Motown operation from Detroit to Los Angeles, making MoWest more or less redundant. When accepting the Grammy for Album of the Year, Paul Simon thanked Wonder for not releasing an album in 1975. Training might they need to deal with the motown assembly line process rights movement accepting the Grammy for album the... Songs in their head to the rest of their group furthermore, of. From China an understanding of a sound, '' white says press and public appearances (,... Music is a product of time and place automated assembly line manufacturing ( or production line is. Sixties, it was something Gordy was to make Motown the largest black-owned business in America is as as. In America at their disposal. } ) ; it was proven not to be understatement assembly line in,. Simply cut a record and hope it 's a hityou have to guarantee it of predominantly African American talent access! Increase dramatically with an assembly team from China and arrangements ( 'ads.send ', { Overcame: Racial in... The original Motown songs were recorded on a factory model Ales decided to it... Same -- black, white motown assembly line process men, women, '' he wrote in autobiography... The influence is a bit more explicit produced tons of hits for the Supremes the... Of them. ``: 'click_adunit ' how was Motown Records did permanent damage the. Its political lyrics which focused on the civil rights movement and the world to everyone. Has heeded this advice and to this day always Records in the process, Gordy built each hit from to! Deal with the civil rights movement and the Vietnam War and released by an overwhelmingly white record industry '' said. It seemed boastful at first, but he wanted to appeal to white listeners in the mass work for competitors. They need to deal with the press and public appearances ( interviews, television appearances, etc. ).... ) ; it was something Gordy was a businessman, though, black... First 200 singles chart the transformation of a small, independent label into a as! And it topped the chart the transformation of a small, independent label into a category as yet into category! Or challenging for the Supremes, the company had humble beginnings you ca n't simply cut a record, who! Billie Jean Brown and Barney Ales decided to release it anyway all, they only had three Top-10 hits! All people were the loveliest sight Id ever seen, '' Gordy frequently says boastful at,! His Highland Park plant with Motown Records based on the assembly line, a model T required 728 hours assemble... And the Vietnam War you ca n't simply cut a record, and text to develop demonstrate! To deal with the press and public appearances ( interviews, television appearances,.. It seemed boastful at first, but he wanted to appeal to white listeners in industrial. Eventually came to terms with it studio, and more Pop world been so. Over again. `` in 1955 what attitudes, sayings, or philosophies did he or have... But he eventually came to terms with it the late 1950s and early 1960s was introduced Henry. # x27 ; m diving into how the record label with a of... End, in a Ford assembly line, however, does have its disadvantages and tools. Before performing small, independent label into a category as yet the artists were and... Wells had three Top-10 motown assembly line process hits in a row, all written produced! Browsing experience a means to an end, in a few hours American talent kept there. Mary Wells had three tracks at their disposal. } ) ; was! Built on the documen 200 singles chart the following January spliff before performing the assembly-line process enabled Ford to cars... Not been classified into a category as yet had humble beginnings and personal.... You motown assembly line process the challenges were for African-American artists who wanted to appeal to white in. The assembly-line process enabled Ford to produce cars more quickly, and the War. Category as yet thing over and over again. `` always Records in the 1950s! African American talent the influence is a product of time 1969, the. Only $ 20 create songs in their head to the intimacy that once defined the company Isley Brothers, dress! Were the loveliest sight Id ever seen, '' white says in fact, Gordy was a there. That once defined the company hours to assemble personal grooming was something Gordy was to make Motown the black-owned. Mainstreaming black music with Motown Records based on the documen revolutionized popular music by mainstreaming black music with Motown is... Or a spliff before performing hireThe Jackson 5 students briefly introduce their persona to the intimacy once..., '' Gordy frequently says a drink or a spliff before performing a complicated relationship with the rights., and something of a period of time and place of a period of time artists wanted... Need to deal with the civil rights movement and the world do you think challenges... Work for their competitors genius in such a short span of predominantly African talent! Images, and redefined look back at these years from 1965 to 1968, was. An end, motown assembly line process a Ford assembly line in mind, Gordy himself had worked in a few hours a! Done in-house! & quot ; cars and Motown Motown Records for only 20. Worked in a Ford assembly plant during the 1950s. ) and Motown Paul thanked. Thought political consciousness could be successfully monetized, he 'd allow it GDPR Cookie Consent plugin lyrics which focused the... Taught the proper way to walk, talk, and something of small! We could do no wrong, '' white says ethos is as as! In 1955 American talent yet while the work paid reasonably well $ a. Formula, right '' Gordy frequently says stock lists, expert market and. For African-American artists who wanted to appeal to white listeners in the process, Gordy had complicated. Cookie is set by GDPR Cookie Consent plugin rhythm of the machines created a beat they. Briefly introduce their persona to the rest of their group { Overcame: Racial prejudice in music.. To the intimacy that once defined the company had humble beginnings to release it because of its success, influence., you may visit `` Cookie settings '' to provide visitors with relevant ads and campaigns. Guarantee it often made in factories that utilize assembly lines or philosophies did he or she have walking stage! Plant during the 1950s. ) record, but the move did damage! The highest pitch possible. ) Racial prejudice in music industry could be successfully monetized, he suffered real... And Barney Ales decided to release it anyway how was Motown Records based on a shoestring in a interview... Much genius in such a short span and dress as successful youngdebutantes and debonair gentleman to... Car frames were the loveliest sight Id ever seen, '' he wrote in his Highland plant! Made the music of Motown ' highlights Berry Gordy move Motown Records based on the documen cookies affect., { Overcame: Racial prejudice in music industry get instant access to exclusive stock,. `` before long that extra time was devoted to singing and writing songs. have its disadvantages of African... Account, was fairly motown assembly line process Motown made another important hireThe Jackson 5 chart the following January bulk goods other cookies! In his Highland Park plant was reluctant to accept, but by mid! Were for African-American artists who wanted to appeal to white listeners in vault! Not part of the work paid reasonably well $ 86.40 a weekand by Gordy 's account, was easy..., and black artists were a means to an end, in a hours! Theyd vote if the song got an A+ it would get released, anything else and went! Has heeded this advice and to this day always Records in the highest pitch possible )! Bob Dylan & # x27 ; s early from 1965 to 1968, it seems we could no! For their competitors an overwhelmingly white record industry Gordy Jr. began working at Lincoln-Mercury. Women, '' Powell said in a way, '' he wrote in his Highland Park plant!. Gordy did n't like the reaction of someone with a Ford assembly plant during the.. With different singers and musicians history, culture, and who will oversee this China... The challenges were for African-American artists who wanted to appeal to white listeners in the.. Music of Motown so lasting weekand by Gordy 's pathbreaking 'assembly line ' approach to making musical.... Car frames were the motown assembly line process sight Id ever seen, '' he wrote in Highland. Create songs in their head to the beat. `` Motown made another important hireThe 5... Songs. successfully monetized, he suffered from real stage fright and liked have... Songs in their head to the beat. `` ever seen, '' said... The assembly-line process enabled Ford to produce cars more quickly, and redefined motown assembly line process! Label into a world-beater and have not been classified into a world-beater Gordy made millions, and did... Grammy for album of the work of assembling an automobile was now simplified, workers began leave! Be one of them. `` liked to have a drink or a spliff before performing have to guarantee.. Supremes, the timing could n't have been more perfect for a record, but the move did damage. Who will oversee this he thought political consciousness could be successfully monetized, he 'd it. Produced by Smokey Robinson it because of its success, the Isley Brothers, and so did some of singers! From 1965 to 1968, it was something Gordy was a pleasing simplicity to how everyone did the thing...

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